Market Research

Women`s Basketball Fan Survey

CSR did the data entry and analysis for a survey of Virginia Women`s Basketball fans that was oriented toward learning about their consumer purchasing behavior.
Year
1995
Area of Survey Study

Darden Fan Survey

Created customized database and supervised data entry for questionnaire (developed by Darden students) to learn about the purchasing behavior of UVA football fans.
Year
1994
Area of Survey Study

Susquehanna Region Labor Force Study

An RDD (random digit dial) telephone survey that inventories adult household members in order to describe the skills and training of the labor force and measure the commuting behavior and attitudes of workers in Maryland`s Harford and Cecil counties.
Year
1995
Area of Survey Study

Recruitment of Undecided Voters

A poll undertaken to locate Virginia voters who were undecided in their choice of candidates in Virginia`s 1993 governor`s race. The voters were located in order to provide a relatively unbiased audience for a televised debate between the candidates George Allen and Mary Sue Terry.
Year
1993
Area of Survey Study