Funded by NIH P30 NCI Supplement. Survey of University of Virginia Cancer Center's catchment area to capture residents' health behaviors, cancer knowledge and attitudes, and demographic characteristics. Study design combined probability and non-probability sampling techniques and collected responses by mail, web, phone, and in- person efforts across catchment region.
Mixed-probability sampling. Probability sample included mail-out to ABS of 2,767 households, as well as cell-phone calling to RDD and smart cell samples. Study employed adaptive sampling design with second phase of cell phone calling targeted to underrepresented groups in survey response. Non-probability efforts included in-person outreach by community health educators and online social media recruitment.
Phone, Mail, Web, In-person
Health Related, Regional and Statewide
Academic researchers within your institution
University of Virginia Cancer Center
Completed surveys via mail
Completed surveys via phone
Completed surveys via the web